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Best broadband providers in the UK for 2024

Looking for cheap broadband? Compare prices from top providers and get a great deal

No broadband provider will be right for every household, which is why you must do your research when it comes to picking a broadband deal.

To make your journey easier, our expert team has catalogued some of the best broadband providers in the country, all the top speeds on offer and the types of broadband you can indulge in.

Plusnet – Full Fibre 145
Monthly Cost
Average speed
145 Mb
Contract term
24 months

Monthly prices are subject to increase each year on 31 March by Consumer Price Index rate of inflation + 3.9%.

Best broadband providers compared

Based on our research, these are the best internet providers in the UK, what they offer, and the fastest download speed they advertise.

ProviderWhat they offerFastest download speed advertised*
BTThanks to the fact it also owns Plusnet and EE, BT is the biggest broadband provider in the country by some margin. You can bundle BT broadband – which includes full fibre – with various TV and phone packages.900Mbps
Virgin MediaThe only major broadband provider not to use BT’s Openreach network, Virgin Media is one of the UK’s leading suppliers of full fibre. Virgin’s Gig1 broadband service is currently one of the fastest available in the UK.1,130Mbps
SkyIf you want a TV and broadband package, then Sky might be the option for you. Alongside the potential for full fibre broadband, you can add on various channels, such as Sky Sports, Sky Cinema and Sky Atlantic.900Mbps
TalkTalkTalkTalk offers fibre and full fibre broadband, with a TV option that includes a subscription to Netflix. According to the most recent Ofcom data, TalkTalk had the shortest average call waiting time of the major providers, at 1 minute and 22 seconds.944Mbps
VodafoneVodafone is a mobile network that also offers broadband, including full fibre. The provider’s ‘Pro II’ level of full fibre comes with automatic 4G broadband back-up. Meanwhile, its Xtra Broadband deal includes 24 months of Apple TV+, alongside unlimited anytime calls, for an extra £12 a month.910Mbps
PlusnetDespite being owned by BT, Plusnet offers its own range of broadband deals, all the way up to full fibre. Of the major providers, Plusnet had the highest customer satisfaction score of 89 per cent, according to the latest Ofcom data.900Mbps
EEPowered by BT, EE claims it is the UK’s fastest major broadband provider. It backs this up with the highest advertised average download speed of any major provider in the country. Every level of EE broadband comes with its SmartHub Plus.1,600Mbps
Shell EnergyShell Energy doesn’t just heat your home. It now supplies broadband to over half a million households in the UK. As with some other providers, it also offers discounted social tariffs for people on certain benefits.944Mbps
NOW BroadbandNOW Broadband offers just four packages: Brilliant Broadband, Fab Fibre, Super Fibre and Full Fibre 100, although the latter is through a partnership with Sky. With the first three packages, you can choose a ‘no contract’ option that comes with a £60 activation fee. This means you can cancel your broadband, for no cost, at any time.100Mbps
HyperopticHyperoptic isn’t messing around. It only provides full fibre broadband and promises it won’t make any price hikes mid-contract. However, its availability is currently quite limited when compared to the bigger broadband providers.1,000Mbps
ThreeYou might be more familiar with Three as a mobile network. Well, it’s expanded into broadband, offering 4G and 5G home broadband, alongside mobile broadband for up to 10 devices. Three home broadband is available on both one and 24-month contracts.150Mbps
Community FibreCommunity Fibre is a London-exclusive broadband provider offering full fibre only. And with a 3,000Mbps broadband deal, it is the fastest internet provider in the capital.3,000Mbps
OnestreamOnestream is a growing fibre and full fibre broadband provider offering speeds of up to 1,000Mbps. Its full fibre broadband starts at £20.50 a month, making it one of the cheaper providers around.1,000Mbps
OriginOrigin is a small internet provider offering just two broadband deals: Origin Superfast and Origin Max Fibre. The provider says there are no hidden costs, and contracts last for 18 months.67Mbps
TruespeedTruespeed is another smaller broadband provider, offering 12-month contracts as well as rolling, ‘no contract’ deals. All its packages come with free installation, a 30-day money-back guarantee and optional phone line.900Mbps
G.NetworkG.Network offers one of the cheapest 1 gigabit per second (Gbps) data plans on the market, starting at £32 a month. However, it is currently only available in London.1,000Mbps
Connect FibreFounded in 2019, Connect Fibre is a growing broadband provider that offers 1Gbps download speeds with its Hypersonic package. It also offers an additional TV package that includes over 225 live channels.1,000Mbps
*Minimum speeds may vary depending on postcode.

What is the best broadband provider for me?

No broadband provider can deliver an adequate service for everyone in the country, so you must ensure you pick a provider that will work for you. 

For example, if your home does not have access to FTTP broadband, also known as fibre to the premises, you won’t be able to benefit from full fibre broadband deals. Some providers won’t serve your region at all and some, such as Community Fibre and G.Network, only operate within certain areas. 

If you live in a rural area then your scope will be more limited than those living in urban communities, and you may benefit from picking a different type of broadband altogether. 
The easiest way to find all the best broadband deals in your area is to use the postcode checker at the top of this page; once you know what providers are in your area, you can filter the contract length, speed, cost and other factors to find the best package for your needs.

Comparison of the best broadband deals this week
Provider Deal Average speed Price per month Contract length Upfront cost Review
£50 Reward card
Visit BT
BT Full Fibre 100 150 Mb £38.99 24 Months £31.99 BT review
Visit Plusnet
Plusnet Full Fibre 145 145 Mb £27.99 24 Months £0 Plusnet review
Visit Virgin
Virgin Media M125 132 Mb £26.50 18 Months £0 Virgin review
Visit Vodafone
Vodafone Fibre 2 67 Mb £26.00 24 Months £0 Vodafone review
Visit TalkTalk
TalkTalk Full Fibre 65 77 Mb £28.00 18 Months £0 TalkTalk review
Visit Sky
Sky Stream, Sky Entertainment & Netflix with Full Fibre 100 100 Mb £56.00 18 Months £5 Sky review

Monthly cost may rise during contract

Which internet provider offers the fastest speeds?

The fastest broadband widely available in the UK is usually 1Gbps, or 1,000Mbps (although there are some providers with advertised speeds that may greatly exceed this level). 

Things to consider: 

  • You won’t necessarily get the advertised speed, instead focus on minimum speed
  • Minimum speed depends on location, and some providers like Sky provide guaranteed speed or your money back
  • To reach maximum advertised speeds you’ll most likely need to be connected via ethernet cable – not wifi
Advertised speed of 1Gbps or aboveAdvertised speeds with at least 900Mbps
Virgin MediaBT
Community FibreVodafone
G.NetworkShell Energy
Connect FibreTruespeed
GrayshottCountry Connect
Lightning FibreCounty Broadband
Lothian & Highland BroadbandHey!Broadband

Types of deals available from broadband providers

There are various types of deals available from a range of broadband providers, both in terms of contract length and package type. 

No-contract broadband: no-contract broadband deals provide flexibility and can be cancelled at any time with a month’s notice with no need for an exit fee. Not all providers offer this type of contract and they tend to be more expensive with higher set-up fees  

Mobile broadband: mobile broadband uses a portable router, and connects to 5G or 4G

Wireless broadband: wireless broadband deals provide a stable internet connection through a wireless local area network, making them ideal for households in more rural areas

Satellite broadband: satellite broadband deals are another great option for those without access to a fixed internet line, although they are generally more expensive than traditional broadband deals and come with limited speeds

Broadband and phone: if you want additional features with your package, you can find a variety of broadband and phone services from a range of providers, although it’s worth noting that landlines are starting to be phased out and replaced with a service called Digital Voice 
Broadband and TV: broadband and TV deals come with services such as additional TV channels or subscriptions to popular streaming platforms, which can be ultimately cheaper than purchased together

When comparing broadband deals, you should pay attention to some key factors, including:

  • What’s available in your area
  • The price per month
  • The minimum download and upload speeds
  • Types of packages available
  • Customer service
  • Any sign-up bonuses

Broadband with no-contract providers

Some of the main no-contract broadband providers include:

  • Hyperoptic
  • NOW Broadband
  • G.Network


The following, meanwhile, offer no-contract mobile broadband:

  • Vodafone
  • O2
  • Three
  • EE

What is the cheapest internet provider?

Lots of providers will offer cheap broadband deals. However, when it comes to broadband, cheaper isn’t always better. This is because, by and large, the cheaper the broadband package, the slower it will be. 

So before signing up for a super cheap broadband package, make sure the minimum download speed is suitable for the needs of your household. 

What is social tariff broadband?

If you’re on certain benefits, you may be eligible for a cheaper social tariff broadband package. There are a number of benefits to these packages:

  • They often cost between £10 and £20 a month, which is cheaper than most standard packages
  • They average download speeds of up to 100Mbps
  • They have unlimited usage
  • You won’t be charged an exit fee to leave early
  • Your price won’t go up mid-contract

While they will vary from provider to provider, eligible benefits may include:

  • Universal Credit
  • Pension Credit
  • Employment and Support Allowance
  • Jobseeker’s Allowance
  • Income Support 
  • Personal Independent Payment
  • Attendance Allowance

Currently, Ofcom lists 32 social tariff broadband deals from a number of providers (please note: not all of which will be available in your area).

Frequently asked questions about broadband providers

Internet providers are regulated by the Office of Communications, otherwise known as Ofcom.

If you have any issues with your broadband provider, you may be able to make a complaint to Ofcom.

When comparing the internet providers in your area, you should consider:

  • How much it costs per month
  • The minimum download and upload speeds (and what level of speed is needed by your household)
  • How long the contract lasts for
  • If you want to package it with TV or phone services
  • Customer service ratings (both on Trustpilot and Ofcom)
  • Any sign-up perks or bonuses
  • Whether the provider will increase your monthly price mid-contract
  • What kind of router comes with the package

According to the latest Ofcom report, Plusnet scored the highest customer satisfaction rating out of the major providers at 89 per cent.

Your required broadband speeds will depend on several factors, including how many people live in your household, what your internet habits are and if you work from home. 

Speeds of up to 40Mbps are suitable for low- usage activities, such as internet browsing, while speeds of between 40Mbps and 100Mbps are ideal for streaming content online and downloading large files. 100Mbps broadband deals or above are best suited to larger households with high usage, such as high definition streaming or working from home. 

If you want to find out more about your broadband speeds and how to measure them, consult our guide for more information.


Rachel Sadler

Home Tech Writer

Rachel is a seasoned writer who has been producing online and print content for seven years. 

As a home tech expert for Independent Advisor, Rachel researches and writes buying guides and reviews, helping consumers navigate the realms of broadband and home security gadgets. She also covers home tech for The Federation of Master Builders, where she reviews and tests home security devices. 

She started as a news and lifestyle journalist in Hong Kong reporting on island-wide news stories, food and drink and the city’s events. She’s written for editorial platforms Sassy Hong Kong, Localiiz and Bay Media. While in Hong Kong she attended PR events, interviewed local talent and project-managed photoshoots. 

Rachel holds a BA in English Language and Creative Writing and is committed to simplifying tech jargon and producing unbiased reviews.

Gemma Ryles

Home Tech Writer

Gemma Ryles is a BJTC and PPA-accredited journalist with three years of experience writing across various publications. As a home tech expert at Independent Advisor, Gemma tests, researches and writes about broadband and home security. 

Previously, Gemma reviewed and curated lists about consumer technology at Trusted Reviews, where she honed her skills in creating buying guides and features to help customers make informed decisions. She has previously worked at Yorkshire Post, BBC Yorkshire, Glitterbeam Radio and Bonus Stage. 

Gemma has a BA in Journalism and in her free time can be found writing short stories, gaming and crocheting.